In 2 Events are a full service Event Management agency specialising in the delivery of exceptional event and exhibition solutions, based in Waterlooville, Hampshire. The business was formed in 2004 by Gavin Farley and Adam Baxter.
They operate from a purpose built 30,000 sq ft headquarters, and in-house have a projects team, design and print studio, workshop and logistics department ensuring they have all the services under one roof to deliver successful events or exhibitions without having to out-source.
Holding an event is often a necessary evil for a corporate organisation as it has a negative impact on the environment due to the materials used in the construction of the stand for a one off event, and the amount of travel involved in getting to and from it.
Gavin and Adam strongly felt as a company creating events they had a responsibility to protect the environment wherever possible, and that by positioning In2Events as an environmentally friendly events management company would support this aim.
To this end in early 2011 they first of all focused on their internal processes:
- they devised an environmental purchasing policy, where wherever possible they only purchase sustainable building materials, and only buy from local suppliers;
- they reviewed their operation carbon footprint, and reduced their energy use in all the areas they could. They then mitigated their remaining energy consumption by planting trees in the UK.
Having made their own operations carbon neutral, they then focused on working with their clients to give them the opportunity to mitigate the carbon footprint resulting from the travel to and from the event they were holding, by including on all quotations a cost to make the event carbon neutral.
Gavin explains “Corporate clients realise the impact their events have on the environment. We offer all our clients the opportunity to plant trees in our woodland to mitigate the event’s carbon footprint. Most of them are surprised at how few trees are needed to be planted to make their event carbon neutral – and this is a fantastic PR opportunity for them. In the last year we have worked with many clients – often on public events like the Toshiba Triathlon, who all understand the benefits of what we are doing.”
In2Events have created their own woodland – In2thewoods – where all their trees are planted, and on their website they explain what they are doing and why www.in2events.co.uk/in2thewoods/